One Design rebrand: AIGA Chicago Mentor Program

One Design is proud to support AIGA Chicago’s Mentorship Program with a bold typographic identity for 2020.

The AIGA Chicago Mentorship Program—one of the chapter's most successful and inclusive platforms—gives creatives from across disciplines a place to gather and share insights, experiences and resources. With programming that supports all levels of experience, the organization has collaborative mentor groups that develop a curriculum based on community interest and need.

Animations by the stellar Megan Jackson

EASY TO RECOGNIZE, EFFORTLESS TO USE

To support efforts in 2020, the One Design team refreshed the program’s identity system and communications toolkit. With a design language rooted in typography and custom lettering, a bespoke series of “M” letterforms celebrate the diverse and evolving community of individuals that the program brings together on a biannual basis.

A flexible and evolving color palette means a simple shift creates a fresh and instantly recognizable look from one session to the next.

One Design Company

One Design Company is a research-driven design and development studio. For over a decade, we’ve explored the intersection of experience and technology—where powerful brands come to life. Want to learn more? Let’s chat.

Featured Project: AIGA Chicago Mentor Program 2020